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2017 was undoubtedly the year of VR (Virtual Reality). Affordability of headsets coupled with streaming video guarantees its growth in the consumer market for some time. It also means a world of opportunities for those who rely on video marketing to convey their message. Virtual Reality Video is a small part of what we do at Top Pup Media, but it has great potential for some brands. Over the coming years, it is going to change how we sell products and services. Immersive User Experience Despite being a great medium, at present most video advertising is passive – the viewer observes. This has been the issue with video since the dawn of the moving image. But virtual reality immerses the…