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Video for Lead Generation and Conversion

Video for Lead Generation and Conversion

Blog

There is no doubt that visual media, once a luxury for businesses operating on the web, is vital to a content marketing strategy. Instagram, SnapChat and other social media platforms are using video as a business tool. The changes made to Facebook such as Stories and Watch (their video content platform) means users expect more … Read More

Essential 2019 Video Marketing Strategies

Blog - strategies

You have a high-quality promotional video from Top Pup Media. What happens next is, of course, entirely up to you in how and where you choose to market it. With a variety of 2019 video marketing strategies, there are far more platforms on which to show your video than the three choices that businesses were … Read More

How Can Video Help my Business

Blog - business, marketing

SEO is constantly evolving and changing to provide the best possible web experience and relevant matches for users. Initially, the carefully composed written word was king, but now search engine algorithms incorporate other forms of media too. Google and other search engines must keep evolving to keep up with the popularity and diversity of social media. … Read More

Promotional Video for Hilton RMCC

Blog Video - Hilton, promotional video

Top Pup Media recently finished production on a promotional video for Hilton RMCC. Hilton partnered with us to capture the company’s culture, story and what it’s like to work at Hilton RMCC. The promotional video would be used to help promote Hilton RMCC to new employees and partners. The production elements for this project consisted of interviews, … Read More

Video Impact on Marketing and Brand Awareness

Blog - brand awareness, marketing

The internet is becoming increasingly visual. Infographics, short animations, and videos especially have always been more important than text, but few could have predicted the speed with which that has become the case. You don’t need to take our word for it. There are many studies out there examining the video impact on marketing and … Read More

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How to Get Viewers to Watch All of Your Video

Blog - video, viewers, watch

We know that video is a powerful medium. According to a recent report, 94% of businesses think video is a powerful tool when they are buying. 81% of sellers who used video in 2018 saw higher sales while 53% had reduced phone calls to their customer support. Video is powerful and its growth shows no … Read More